Jan-Willem van Leeuwen (creating under the moniker Johnny Welcome) is a Dutch designer who works as an observer, collector and translator of his inner thoughts and impulses, which origins can be found in the speed and turmoil of western pop culture. Graduated from the Maastricht Academy of Fine Arts & Design in 2020, Johnny anticipates the human visceral level by combining hyper visual and sculptural elements with the traditional features of product design. These expressive objects have an ongoing questioning of the extent to which we value and apply functionality in three-dimensional products. With the application of manual and industrial techniques, Johnny constantly craves to make his ideas tangible, rather than that they just exist as mere concepts or dreams.